Competitor Analysis lets small businesses monitor the media mentions of their competitors. The Competitor Analysis dashboard is split into three sections: a 7-day line graph showing the number of media mentions of each of your competitors, a press mentions vs. blog mentions bar graph, and a summarized breakdown of each media mention.
Each media mention has a little “Add to Mediagraph” button in the top-right corner, which a business can click to notify MediaGraph that this is a journalist they would like to add to their MediaGraph account for future pitch opportunities.
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Philip Nowak is the founder of Firmology, a small business news and information media company focused on helping small business owners grow their business through technology and innovation. You can find Philip on Google+, Twitter, and LinkedIn.