Google launched Google+ intending it to function as a B2C social networking platform. As it turns out, it has become rather useful for businesses. In particular, Google+ Hangouts has become a popular tool to hold team meetings for the increasing number of businesses that have flexible work hours and a virtual workforce.
The latest iteration of Hangouts now includes the ability to invite 15 people, up from a previous limit of 10. Hangouts can be scheduled within a calendar entry, held within Gmail, and even used to edit a Google document together as a team.
By the way, this Google+ Hangouts commercial is brilliant. Kind of puts into perspective the absurdity of most business team meetings.
Philip Nowak is the founder of Firmology, a small business news and information media company focused on helping small business owners grow their business through technology and innovation. You can find Philip on Google+, Twitter and LinkedIn.